The mission of Little Lamb Properties™ is to sow a message of Respect, Compassion, and Understanding (RCU) in the impressionable minds of young children. “More than anything else, we want to get people talking about this very important issue of diversity, and Little Lamb Kidz™ provides the tools for this to happen,” said company founders. Little Lamb Properties™ will deliver its message through the everyday actions of a diverse set of children’s characters. “The challenge has been to allow the audience to identify with characters representative of different walks of life, while avoiding any direct reference to any particular belief or culture. It is our hope to deliver a message that is inclusive of children of all backgrounds and is non-judgmental.”